Projects funded by the NCN
Unveiling the Mechanism of Sustainable Digitalization Retailing Makes Poland Sustainable
2023/49/B/HS4/03969
Keywords:
Sustainability Augmented Reality Digitalization Sustainable Development Goals Retailers
Descriptors:
- HS4_8: Behavioral economics, consumption and consumer behavior, marketing
- HS6_6: Economic psychology, psychology of labour, organization, marketing and advertising
Panel:
HS4 - Individuals, institutions, markets: economics, finance, management, demography, social and economic geography, urban studies
Host institution :
Politechnika Śląska, Wydział Organizacji i Zarządzania
woj. śląskie
Principal investigator (from the host institution):
Number of co-investigators in the project: 4
Call: OPUS 25 - announced on 2023-03-16
Amount awarded: 962 580 PLN
Project start date (Y-m-d): 2024-01-12
Project end date (Y-m-d): 2027-01-11
Project duration:: 36 months (the same as in the proposal)
Project status: Pending project
Project description
Download the project description in a pdf file
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