Projects funded by the NCN
Implementation of Green Marketing Concept Through Social Media Activities
2021/41/N/HS4/01461
Keywords:
green marketing social media consumer behavior
Descriptors:
- HS4_8: Behavioral economics, consumption and consumer behavior, marketing
Panel:
HS4 - Individuals, institutions, markets: economics, finance, management, demography, social and economic geography, urban studies
Host institution :
Uniwersytet Warszawski, Wydział Zarządzania
woj. mazowieckie
Principal investigator (from the host institution):
Number of co-investigators in the project: 2
Call: PRELUDIUM 20 - announced on 2021-03-15
Amount awarded: 139 997 PLN
Project start date (Y-m-d): 2022-01-10
Project end date (Y-m-d): 2024-01-09
Project duration:: 24 months (the same as in the proposal)
Project status: Project completed
Project description
Download the project description in a pdf file
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