Projects funded by the NCN

Information on the principal investigator and host institution

Information of the project and the call

Keywords

Equipment

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Relations between manufacturers and retailers and creating competitive advantages

2013/11/B/HS4/02123

Keywords:

cooperation competition coopetition coexistance manufacturers retailers business model information technologies value chain vertical alliances vertical relations

Descriptors:

  • HS4_8: Behavioral economics, consumption and consumer behavior, marketing

Panel:

HS4 - Individuals, institutions, markets: economics, finance, management, demography, social and economic geography, urban studies

Host institution :

Szkoła Główna Handlowa w Warszawie

woj. mazowieckie

Other projects carried out by the institution 

Principal investigator (from the host institution):

dr hab. Marzanna Witek-Hajduk 

Number of co-investigators in the project: 5

Call: OPUS 6 - announced on 2013-09-16

Amount awarded: 282 080 PLN

Project start date (Y-m-d): 2014-07-18

Project end date (Y-m-d): 2017-10-17

Project duration:: 39 months (the same as in the proposal)

Project status: Project settled

Equipment purchased [PL]

  1. Dyktafon cyfrowy (500 PLN)

Information in the final report

  • Publication in academic press/journals (8)
  • Articles in post-conference publications (2)
  • Book publications / chapters in book publications (2)
  1. Antecedents and Outcomes of Cooperation with Retailers from Manufacturers' Perspective
    Authors:
    Marzanna K. Witek-Hajduk, Piotr Zaborek
    Academic press:
    Journal of WEI Business and Economics (rok: 2016, tom: 5(2), strony: 36-52), Wydawca: West East Institute
    Status:
    Published
    DOI:
    brak - link to the publication
  2. Cluster Analysis of Retailers' Benefits from Their Cooperation with Manufacturers: Business Models Perspective
    Authors:
    Marzanna K. Witek-Hajduk, Tomasz M. Napiórkowski
    Academic press:
    World Academy of Science, Engineering and Technology International Journal of Economics and Management Engineering (rok: 2017, tom: 11 (4), strony: 835-843), Wydawca: World Academy of Science, Engineering and Technology
    Status:
    Published
    DOI:
    brak - link to the publication
  3. Manufacturers' Benefits from Their Cooperation with Key Retailers in the Context of Business Models: A Cluster Analysis
    Authors:
    Marzanna K. Witek-Hajduk, Tomasz M. Napiórkowski
    Academic press:
    International Journal of Management, Knowledge and Learning (rok: 2017, tom: 6 (1), strony: 97-114), Wydawca: International School for Social and Business Studies
    Status:
    Published
    DOI:
    brak - link to the publication
  4. Zakres współpracy średnich i dużych detalistów z producentami dóbr konsumpcyjnych trwałego użytku
    Authors:
    Marzanna Katarzyna Witek-Hajduk
    Academic press:
    Raporty. Handel wewnętrzny w Polsce 2011-2016 (rok: 2016, tom: nie dotyczy, strony: s. 394-411.), Wydawca: Instytut Badań Rynku, Konsumpcji i Koniunktur, Warszawa
    Status:
    Published
    DOI:
    brak - link to the publication
  5. A framework of retailer-manufacturer cooperation and coopetition: consumer durable goods retailers' case studies
    Authors:
    Marzanna Katarzyna Witek-Hajduk
    Academic press:
    Entrepreneurial Business and Economics Review (EBER) (rok: 2017, tom: nie dotyczy, strony: -), Wydawca: Uniwersytet Ekonomiczny w Krakowie
    Status:
    Published
    DOI:
    brak - link to the publication
  6. A framework of manufacturer-retailer cooperation and coopetition: a perspective of six consumer durables manufacturers
    Authors:
    Marzanna Katarzyna Witek-Hajduk, Anna Napiórkowska
    Academic press:
    Kwartalnik Naukowy Organizacja i Zarządzanie (rok: 2016, tom: III, strony: 133-148), Wydawca: Wydawnictwo Politechnika Śląska ISSN 1899-6116
    Status:
    Published
    DOI:
    brak - link to the publication
  7. Sojusze marketingowe między detalistami a producentami dóbr konsumpcyjnych trwałego użytku: zakres i motywy
    Authors:
    Marzanna K. Witek-Hajduk, Andrzej Sznajder
    Academic press:
    Gospodarka Narodowa (rok: 2017, tom: 4 (290), strony: 83-98), Wydawca: SGH w Warszawie
    Status:
    Published
    DOI:
    brak - link to the publication
  8. Cooperation and Competition in Manufacturer–Key Retailer Relationships: a Business Model Perspective
    Authors:
    Marzanna K. Witek-Hajduk, Piotr Zaborek
    Academic press:
    E & M Ekonomie a Management , Wydawca: TECHNICKA UNIV & LIBERCI
    Status:
    Submitted
    DOI:
    brak - link to the publication
  1. Antecedents and Outcomes of Cooperation with Retailers from Manufacturers' Perspective
    Authors:
    Marzanna Katarzyna Witek-Hajduk, Piotr Zaborek
    Conference:
    WEI International Academic Conference on Business&Economics (rok: 2016, ), Wydawca: West East Institute
    Data:
    konferencja 01-03.08.2016
    Status:
    Published
    DOI:
    link to the publication
  2. Cluster Analysis of Retailers' Benefits from Their Cooperation with Manufacturers: Business Models Perspective
    Authors:
    Marzanna Katarzyna Witek-Hajduk, Tomasz Napiórkowski
    Conference:
    ICMSE 2017 : 19th International Conference on Management Science and Engineering (rok: 2017, ), Wydawca: ICMSE
    Data:
    konferencja 13-14.04.2017
    Status:
    Published
    DOI:
    link to the publication
  1. Manufacturer - retailer relationships. The context of business models
    Authors:
    Marzanna Katarzyna Witek-Hajduk, Joanna Cygler, Andrzej Sznajder, Anna Napiórkowska, Tomasz Napiórkowski
    Book:
    Manufacturer - retailer relationships. The context of business models (rok: 2017, tom: 1, strony: 1-286), Wydawca: SGH Publishing House. SGH Warsaw School of Economics
    Status:
    Published
  2. Relacje między producentami a detalistami. Kontekst modeli biznesu
    Authors:
    Marzanna Katarzyna Witek-Hajduk, Joanna Cygler, Andrzej Sznajder, Anna Napiórkowska, Tomasz Napiórkowski
    Book:
    Relacje między producentami a detalistami. Kontekst modeli biznesu (rok: 2016, tom: 1, strony: 1-241), Wydawca: PWN
    Status:
    Published

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