Projects funded by the NCN


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2 projects found matching your search criteria :

  1. THE IMPACT OF COBRA ON CONSUMER-BASED BRAND EQUITY

    Call: PRELUDIUM 4 , Panel: HS4

    Principal investigator: Bruno Schivinski

    Politechnika Gdańska, Wydział Zarządzania i Ekonomii

  2. International brand strategies applied by the companies from the emerging markets in terms of the country of brand origi...

    Call: OPUS 13 , Panel: HS4

    Principal investigator: prof. Marzanna Witek-Hajduk

    Szkoła Główna Handlowa w Warszawie, Kolegium Gospodarki Światowej