Projects funded by the NCN

Information on the principal investigator and host institution

Information of the project and the call

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Brand Abuse - Brand as a New Personal Interest under the Polish Civil Law against the an EU and US Backdrop

2021/43/B/HS5/01156

Keywords:

brand personal interests brand abuse intellectual property

Descriptors:

  • HS5_005:
  • HS4_008:

Panel:

HS5 - Norms and governance: law, political studies, regional and social policies

Host institution :

Uniwersytet Śląski w Katowicach, Wydział Prawa i Administracji

woj. śląskie

Other projects carried out by the institution 

Principal investigator (from the host institution):

dr hab. Marlena Maria Jankowska-Augustyn 

Number of co-investigators in the project: 5

Call: OPUS 22 - announced on 2021-09-15

Amount awarded: 199 738 PLN

Project start date (Y-m-d): 2022-06-27

Project end date (Y-m-d): 2025-06-26

Project duration:: 36 months (the same as in the proposal)

Project status: Project completed

Project description

Download the project description in a pdf file

Note - project descriptions were prepared by the authors of the applications themselves and placed in the system in an unchanged form.

Information in the final report

  • Publication in academic press/journals (7)
  • Book publications / chapters in book publications (4)
  1. From Fashion Brand to Artwork: Divergent Thinking, Copyright Law, and Branding
    Authors:
    Marlena Jankowska, Berenika Srokowska
    Academic press:
    Laws (rok: 2023, tom: 12(3), strony: 45676), Wydawca: MDPI
    Status:
    Published
    DOI:
    10.3390/laws12030046 - link to the publication
  2. A fashion brand caught in the crossfire. A tale of the us fashion act, sustainability, consumer trends and their legal implications
    Authors:
    Marlena Jankowska, Mirosław Pawełczyk, Justyna Anna Kania
    Academic press:
    Przegląd Ustawodawstwa Gospodarczego (rok: 2023, tom: 4, strony: 19-26), Wydawca: PWE
    Status:
    Published
    DOI:
    10.33226/0137-5490.2023.4.3 - link to the publication
  3. From Fashion Brand to Artwork: Divergent Thinking, Copyright Law, and Branding
    Authors:
    Marlena Jankowska, Berenika Srokowska
    Academic press:
    Laws (rok: 2023, tom: 12(3), strony: 45676), Wydawca: MDPI
    Status:
    Published
    DOI:
    10.3390/laws12030046 - link to the publication
  4. Brand Imitation. A Cul-de-Sac or an Opportunity for Fashion Lawyers?
    Authors:
    Marlena Jankowska
    Academic press:
    Zeszyty Naukowe Uniwersytetu Jagiellońskiego. Prace z Prawa Własności Intelektualnej (rok: 2023, tom: 1, strony: 92-108), Wydawca: Uniwersytet Jagielloński
    Status:
    Published
    DOI:
    link to the publication
  5. Brand Imitation. A Cul-de-Sac or an Opportunity for Fashion Lawyers?
    Authors:
    Marlena Jankowska
    Academic press:
    Zeszyty Naukowe Uniwersytetu Jagiellońskiego. Prace z Prawa Własności Intelektualnej (rok: 2023, tom: 1, strony: 92-108), Wydawca: Uniwersytet Jagielloński
    Status:
    Published
    DOI:
    link to the publication
  6. Intellectual Property Philosophies and Brand Strategies: Converging Theories and Integrative Approaches
    Authors:
    Marlena Jankowska, Mirosław Pawełczyk
    Academic press:
    Prawo i Więź (rok: 2024, tom: 5, strony: 817-865), Wydawca: Wydawnictwo Spółdzielczego Instytutu Naukowego w Sopocie
    Status:
    Published
    DOI:
    10.36128/PRIW.VI52.1004 - link to the publication
  7. Intellectual Property Law: Philosophical Foundations, Theoretical Frameworks, and Cross-Pollination
    Authors:
    Marlena Jankowska, Mirosław Pawełczyk
    Academic press:
    Prawo i Więź (rok: 2023, tom: 4, strony: 549-587), Wydawca: Wydawnictwo Spółdzielczego Instytutu Naukowego w Sopocie
    Status:
    Published
    DOI:
    10.36128/PRIW.VI47.823 - link to the publication
  1. Technology and Sustainable Development - (New) Frontiers for the Textile, Clothing, Leather, and Footwear Sectors and Fashion Branding
    Authors:
    Marlena Jankowska, Justyna Anna Kania, Mirosław Pawełczyk
    Book:
    Ertz Myriam, Tandon Urvashi, Sun Shouheng [et al.] (eds.), The Palgrave Handbook of Sustainable Digitalization for Business, Industry, and Society (rok: 2024, tom: -, strony: 117-144), Wydawca: Palgrave Macmillan
    Status:
    Published
    DOI:
    10.1007/978-3-031-58795-5 - link to the publication
  2. Haute Couture, Versace Law, "Made-in Germany" and "Made-in Poland"– A Legal Comparative Perspective on Edging out the Competition with Brand Origin
    Authors:
    Marlena Jankowska, Mirosław Pawełczyk, Justyna Anna Kania
    Book:
    Witek-Hajduk Marzanna, Grudecka Anna (eds.): Country of Origin Effect in International Business. Strategic and Consumer Perspectives (rok: 2024, tom: -, strony: 177-198), Wydawca: Routledge
    Status:
    Published
    DOI:
    10.4324/9781003413639-12 - link to the publication
  3. Haute Couture, Versace Law, "Made-in Germany" and "Made-in Poland"– A Legal Comparative Perspective on Edging out the Competition with Brand Origin
    Authors:
    Marlena Jankowska, Mirosław Pawełczyk, Justyna Anna Kania
    Book:
    Witek-Hajduk Marzanna, Grudecka Anna (eds.): Country of Origin Effect in International Business. Strategic and Consumer Perspectives (rok: 2024, tom: -, strony: 177-198), Wydawca: Routledge
    Status:
    Published
    DOI:
    10.4324/9781003413639-12 - link to the publication
  4. When worlds collide: copyright law, technology, and legislative drama
    Authors:
    Ewa Laskowska-Litak
    Book:
    Brożek Bartosz, Kanevskaia Olia, Pałka Przemysław (red.) Research Handbook on Law and Technology (rok: 2024, tom: -, strony: 160-173), Wydawca: Edward Elgar
    Status:
    Published
    DOI:
    10.4337/9781803921327.00018 - link to the publication

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