Projects funded by the NCN

Information on the principal investigator and host institution

Information of the project and the call

Keywords

Equipment

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Dynamic marketing capabilities as the advantage of manufacturing companies

2015/19/B/HS4/01699

Keywords:

marketing dynamic capabilities competitive advantage manufacturing companies

Descriptors:

  • HS4_9: Organization studies, strategic management, concepts and methods of management, logistics
  • HS4_8: Behavioral economics, consumption and consumer behavior, marketing

Panel:

HS4 - Individuals, institutions, markets: economics, finance, management, demography, social and economic geography, urban studies

Host institution :

Uniwersytet Ekonomiczny w Katowicach, Wydział Informatyki i Komunikacji

woj. śląskie

Other projects carried out by the institution 

Principal investigator (from the host institution):

dr hab. Maciej Mitręga 

Number of co-investigators in the project: 5

Call: OPUS 10 - announced on 2015-09-15

Amount awarded: 210 400 PLN

Project start date (Y-m-d): 2016-07-11

Project end date (Y-m-d): 2019-07-10

Project duration:: 36 months (the same as in the proposal)

Project status: Project settled

Project description

Download the project description in a pdf file

Note - project descriptions were prepared by the authors of the applications themselves and placed in the system in an unchanged form.

Equipment purchased [PL]

  1. Laptop (3 700 PLN)

Information in the final report

  • Publication in academic press/journals (6)
  • Book publications / chapters in book publications (1)
  1. Dynamiczne zdolności na poziomie personalnym – kontekst środowiska akademickiego
    Authors:
    Mitręga Maciej
    Academic press:
    HANDEL WEWNĘTRZNY (rok: 2017, tom: 6, strony: 236-243), Wydawca: Instytut Badań Rynku, Konsumpcji i Koniunktur
    Status:
    Published
    DOI:
    brak - link to the publication
  2. Is partner knowledge equally important for businesses from post-communist countries?–comparative study of Polish and Slovenian companies
    Authors:
    Mitręga, M., Spáčil, V., & Pfajfar, G.
    Academic press:
    Journal of East European Management Studies (rok: 2019, tom: 24, strony: 155-177), Wydawca: Nomos
    Status:
    Published
    DOI:
    10.5771/0949-6181-2019-1-155 - link to the publication
  3. Co-Creating Value in Post-Communists Contexts
    Authors:
    Maciej Mitręga, Vojtech Spacil, Gregor Pfajfar
    Academic press:
    Journal of Services Marketing (rok: 2021, tom: not known yet, strony: 45306), Wydawca: Emerald
    Status:
    Accepted for publication
    DOI:
    brak - link to the publication
  4. Improving power position with regard to non-mediated power sources–the supplier's perspective
    Authors:
    Dariusz Siemieniako, Maciej Mitręga
    Academic press:
    Industrial Marketing Management (rok: 2018, tom: 70, strony: 90-100), Wydawca: Elsevier
    Status:
    Published
    DOI:
    10.1016/j.indmarman.2017.08.013 - link to the publication
  5. Dynamiczne zdolności-wzloty i upadki paradygmatu strategii
    Authors:
    Mitręga Maciej
    Academic press:
    Studia i Prace WNEiZ US (rok: 2017, tom: 2, strony: 55-64), Wydawca: Uniwersytet Szczeciński
    Status:
    Published
    DOI:
    brak - link to the publication
  6. Improving power position with regard to non-mediated power sources–The supplier's perspective
    Authors:
    Siemieniako, Dariusz; Mitręga, Maciej
    Academic press:
    Industrial Marketing Management , Wydawca: Elsevier
    Status:
    Accepted for publication
    DOI:
    10.1016/j.indmarman.2017.08.013 - link to the publication
  1. Nie dotyczy
    Authors:
    Maciej Mitręga
    Book:
    Dynamiczne zdolności marketingowe organizacji Koncepcja i wybrane obszary zastosowań (rok: 2018, ), Wydawca: Uniwersytet Ekonomiczny w Katowicach
    Status:
    Published

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